{
  "story_id": "62319a661c644bd495a6cc5c7f58e41a",
  "desk": "drm3",
  "revision": 1,
  "published_at": "2026-09-03T06:31:00.000Z",
  "content_hash": "1a32cd4857da0216631431aa6895fe62d80946ee5190b3228ef4ab769038477e",
  "hash_basis": "sha256 over `headline\\ndek\\nprose`, plus `\\n` + the canonical citations JSON when any source is placed, plus `\\n#blog` for blogs",
  "basis": {
    "headline": "Tech Leaders Must Prioritize Business Capabilities Over Technology Deployment",
    "dek": "Seth Cohen, CIO of Procter & Gamble, argues leaders should focus on building business capabilities rather than deploying technology.",
    "prose": "Seth Cohen, CIO of Procter & Gamble, stated that the most important technology conversation in a company is about capability rather than technology itself. [^1]\n\nAmericans use 20% of global tissue supply, burning through 141 rolls annually, with Canada supplying $328 million in toilet paper in 2024. [^2]\n\nCanada's retaliatory tariffs include 25% on U.S. toilet paper and facial tissue, 50% on paper towels, and 50% on dairy products, effective September 8, 2026. [^3]\n\nProcter & Gamble cited a $0.25-per-share earnings hit from tariffs, with Federal Reserve research showing full pass-through to consumer prices. [^4]\n\nTrump's approval ratings dropped to 39% for job performance and 30% for inflation handling, with 31% of voters citing inflation as their top concern. [^5]\n\nProcter & Gamble leveraged AI to create digital twins of target consumers, bringing a new UV protectant hair spray to market five times faster than traditional timelines. [^6]\n\nSeth Cohen argued that leaders should ask what new capabilities they are trying to build rather than what technology to deploy. [^7]\n\nSeth Cohen stated that AI is a capability conversation where leaders should ask what outcomes they want to enable, such as better decisions or faster organization movement. [^8]",
    "cited": "[{\"statement\":\"Seth Cohen, CIO of Procter & Gamble, stated that the most important technology conversation in a company is about capability rather than technology itself.\",\"source\":\"Forbes\",\"instrument\":\"News\",\"claim_key\":null,\"published_at\":\"2026-09-02T16:00:00.000Z\",\"publisher_count\":1,\"sources\":[\"Forbes\"]},{\"statement\":\"Americans use 20% of global tissue supply, burning through 141 rolls annually, with Canada supplying $328 million in toilet paper in 2024.\",\"source\":\"fortune.com\",\"instrument\":\"News\",\"claim_key\":null,\"published_at\":\"2026-09-03T06:31:00.000Z\",\"publisher_count\":1,\"sources\":[\"fortune.com\"]},{\"statement\":\"Canada's retaliatory tariffs include 25% on U.S. toilet paper and facial tissue, 50% on paper towels, and 50% on dairy products, effective September 8, 2026.\",\"source\":\"fortune.com\",\"instrument\":\"News\",\"claim_key\":null,\"published_at\":\"2026-09-03T06:31:00.000Z\",\"publisher_count\":1,\"sources\":[\"fortune.com\"]},{\"statement\":\"Procter & Gamble cited a $0.25-per-share earnings hit from tariffs, with Federal Reserve research showing full pass-through to consumer prices.\",\"source\":\"fortune.com\",\"instrument\":\"News\",\"claim_key\":null,\"published_at\":\"2026-09-03T06:31:00.000Z\",\"publisher_count\":1,\"sources\":[\"fortune.com\"]},{\"statement\":\"Trump's approval ratings dropped to 39% for job performance and 30% for inflation handling, with 31% of voters citing inflation as their top concern.\",\"source\":\"fortune.com\",\"instrument\":\"News\",\"claim_key\":null,\"published_at\":\"2026-09-03T06:31:00.000Z\",\"publisher_count\":1,\"sources\":[\"fortune.com\"]},{\"statement\":\"Procter & Gamble leveraged AI to create digital twins of target consumers, bringing a new UV protectant hair spray to market five times faster than traditional timelines.\",\"source\":\"Forbes\",\"instrument\":\"News\",\"claim_key\":null,\"published_at\":\"2026-09-02T16:00:00.000Z\",\"publisher_count\":1,\"sources\":[\"Forbes\"]},{\"statement\":\"Seth Cohen argued that leaders should ask what new capabilities they are trying to build rather than what technology to deploy.\",\"source\":\"Forbes\",\"instrument\":\"News\",\"claim_key\":null,\"published_at\":\"2026-09-02T16:00:00.000Z\",\"publisher_count\":1,\"sources\":[\"Forbes\"]},{\"statement\":\"Seth Cohen stated that AI is a capability conversation where leaders should ask what outcomes they want to enable, such as better decisions or faster organization movement.\",\"source\":\"Forbes\",\"instrument\":\"News\",\"claim_key\":null,\"published_at\":\"2026-09-02T16:00:00.000Z\",\"publisher_count\":1,\"sources\":[\"Forbes\"]}]",
    "kind": "news"
  },
  "receipt_verify": "Ed25519 over the dot-joined string `slice_hash.cursor_from.cursor_to.view.view_version.row_count`; public_key and sig are base64url of the raw 32-byte key / 64-byte signature",
  "receipt": null,
  "receipt_note": "this revision predates receipt-keeping (before v0.37.0); the filed row lives in the record",
  "generation_chain": {
    "wire": {
      "stream": "fountain_news",
      "story_id": "553bc1b76f53a2b2aa77366e58ffc27e",
      "thread_id": "cf486d5bd8591e57c120fcdbef6c2d3a",
      "thread_label": "Procter & Gamble",
      "novelty": "UPDATE",
      "content_hash": "9096514a0c98f88bd1151c8f0f241d6d74b52b6c67b1abdb8b00aa670618132f",
      "last_published_at": "2026-09-03T06:31:00.000Z",
      "read_receipt": {
        "slice_hash": "85dd1ae795a1efdd04927dbe7ff0f0e62450b129ccd39966745e99b93b3a21f5",
        "cursor_from": "eyJ0cyI6IjIwMjYtMDktMDNUMDY6MDA6MDAuMDAwMDAwWiIsImlkIjoiYmE0MzA0YzM5OGUzMGFiMmI3NjQ4YTAwMDhiY2IyNTAiLCJ2IjoiMSJ9",
        "cursor_to": "eyJ0cyI6IjIwMjYtMDktMDNUMDc6MzQ6MjUuMDAwMDAwWiIsImlkIjoiNTNkOTQ3ZTIxYjVmZTUyNzdmZTcxYzJjZWJhNTA4ZjYiLCJ2IjoiMSJ9",
        "view": "v_fountain_news",
        "view_version": "1",
        "row_count": 100,
        "window_days": 3,
        "bytes_scanned": 11903793,
        "credits": 8,
        "price_per_100_rows": 8,
        "sig": "WhgOzloHn6LVA4S_N1PLhtG9c1EG8_5yP19tbvqRsITz1rxmnDKyMYxniwDjTjs7sxRyb9bOBEgoIwjZ4t8xBw",
        "public_key": "bMUigy8O0jOnBxQ4Sc-5lwhIZ8LQVAhxMbR7qESVuUE",
        "signer_path": "lakehouse/data-extract/v1",
        "alg": "Ed25519",
        "signed": true
      }
    },
    "written_at": "2026-09-03T12:15:55.952Z"
  },
  "cited_facts": [
    {
      "statement": "Seth Cohen, CIO of Procter & Gamble, stated that the most important technology conversation in a company is about capability rather than technology itself.",
      "source": "Forbes",
      "instrument": "News",
      "claim_key": null,
      "published_at": "2026-09-02T16:00:00.000Z",
      "publisher_count": 1,
      "sources": [
        "Forbes"
      ]
    },
    {
      "statement": "Americans use 20% of global tissue supply, burning through 141 rolls annually, with Canada supplying $328 million in toilet paper in 2024.",
      "source": "fortune.com",
      "instrument": "News",
      "claim_key": null,
      "published_at": "2026-09-03T06:31:00.000Z",
      "publisher_count": 1,
      "sources": [
        "fortune.com"
      ]
    },
    {
      "statement": "Canada's retaliatory tariffs include 25% on U.S. toilet paper and facial tissue, 50% on paper towels, and 50% on dairy products, effective September 8, 2026.",
      "source": "fortune.com",
      "instrument": "News",
      "claim_key": null,
      "published_at": "2026-09-03T06:31:00.000Z",
      "publisher_count": 1,
      "sources": [
        "fortune.com"
      ]
    },
    {
      "statement": "Procter & Gamble cited a $0.25-per-share earnings hit from tariffs, with Federal Reserve research showing full pass-through to consumer prices.",
      "source": "fortune.com",
      "instrument": "News",
      "claim_key": null,
      "published_at": "2026-09-03T06:31:00.000Z",
      "publisher_count": 1,
      "sources": [
        "fortune.com"
      ]
    },
    {
      "statement": "Trump's approval ratings dropped to 39% for job performance and 30% for inflation handling, with 31% of voters citing inflation as their top concern.",
      "source": "fortune.com",
      "instrument": "News",
      "claim_key": null,
      "published_at": "2026-09-03T06:31:00.000Z",
      "publisher_count": 1,
      "sources": [
        "fortune.com"
      ]
    },
    {
      "statement": "Procter & Gamble leveraged AI to create digital twins of target consumers, bringing a new UV protectant hair spray to market five times faster than traditional timelines.",
      "source": "Forbes",
      "instrument": "News",
      "claim_key": null,
      "published_at": "2026-09-02T16:00:00.000Z",
      "publisher_count": 1,
      "sources": [
        "Forbes"
      ]
    },
    {
      "statement": "Seth Cohen argued that leaders should ask what new capabilities they are trying to build rather than what technology to deploy.",
      "source": "Forbes",
      "instrument": "News",
      "claim_key": null,
      "published_at": "2026-09-02T16:00:00.000Z",
      "publisher_count": 1,
      "sources": [
        "Forbes"
      ]
    },
    {
      "statement": "Seth Cohen stated that AI is a capability conversation where leaders should ask what outcomes they want to enable, such as better decisions or faster organization movement.",
      "source": "Forbes",
      "instrument": "News",
      "claim_key": null,
      "published_at": "2026-09-02T16:00:00.000Z",
      "publisher_count": 1,
      "sources": [
        "Forbes"
      ]
    }
  ],
  "note": "A signature proves who filed this and that it has not changed since. It never makes a claim true."
}