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    "headline": "Kavak Partners with Hertz Mexico; Google Blocks AdX Sale; Uber Cuts 3,300 Jobs",
    "dek": "Kavak and Hertz Mexico launch a co-branding alliance in the southeast, while Google blocks a DOJ antitrust sale and Uber announces major layoffs.",
    "prose": "Kavak, a used car company, established an alliance with Hertz Mexico to expand operations in the country's southeast. [^1]\n\nUber announced it will lay off 3,300 employees globally, representing about 10% of its workforce, as part of a restructuring plan. [^2]\n\nThe Centro Mexicano para la Filantropía (Cemefi), the Grupo Bolsa Mexicana de Valores (BMV), and the Consejo de la Comunicación announced they will present the 2026 Caracol de Plata awards on September 3. [^3]\n\nA US federal judge rejected the Department of Justice's request to force Google to sell its AdX advertising platform. [^4]\n\nThe partnership involves co-branding at three commercial spaces in Mérida and Cancún, combining Hertz's infrastructure with Kavak's technological and financial capabilities. [^5]\n\nFor the past three years, these three institutions have recognized campaigns that inspire and mobilize people for social causes through advertising designed to sensitize the public to specific problems. [^6]\n\nThe 2026 edition of the awards received nearly 900 social benefit messages submitted by advertising agencies, companies, civil society, and the university community. [^7]\n\nThe evaluation criteria for the messages are originality, creativity, and social impact. [^8]",
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