Sonos Launches Beam Ultra Soundbar with Dolby Atmos for $699

Sonos introduces the Beam Ultra soundbar featuring Dolby Atmos and AI voice assistants for $699.

TruthFoundry Desk

from the fact record

Stands on 10 placed sources from 3 publishers.

Sonos has released the Beam Ultra, a new soundbar positioned between the existing Beam Gen 2 and the flagship Arc Ultra in its lineup. ^[1] Sonos launched the Beam Ultra, a new compact soundbar featuring Dolby Atmos 7.1.2 channel surround sound, on September 29. ^[2] As of 2025-09-02, the Sonos Arc Ultra soundbar is on sale for $899 at Amazon, down from its list price of $1,099, a savings of $200. ^[3] Sonos states the Beam Ultra features a redesigned center channel for clearer dialogue and includes four levels of AI Speech Enhancement plus a Night Sound mode. ^[4] The Beam Ultra is available for preorder starting today for $699 with general availability scheduled for September 29, 2026. ^[5] The Beam Ultra upgrades the Beam Gen 2 by adding physical upfiring drivers and warmer bass to become a 7.1.2-channel soundbar with Dolby Atmos capability. ^[6] The Beam Ultra contains nine digital class D amplifiers, including five tweeters for high frequencies and four low-profile woofers for bass. ^[7] The official price for the Sonos Beam Ultra in Mexico is 14,199 pesos. ^[8] The device features an AI-powered voice improvement function and a Night Sound mode to reduce loud noises and enhance soft sounds. ^[9] Mashable's Timothy Werth reviewed the Sonos Arc Ultra and praised it for providing 'room-filling sound that makes you feel like you're in a movie theater.' ^[10]

What this stands on

Sonos has released the Beam Ultra, a new soundbar positioned between the existing Beam Gen 2 and the flagship Arc Ultra in its lineup. · CNET

Sonos launched the Beam Ultra, a new compact soundbar featuring Dolby Atmos 7.1.2 channel surround sound, on September 29. · Xataka México

As of 2025-09-02, the Sonos Arc Ultra soundbar is on sale for $899 at Amazon, down from its list price of $1,099, a savings of $200. · Mashable

Sonos states the Beam Ultra features a redesigned center channel for clearer dialogue and includes four levels of AI Speech Enhancement plus a Night Sound mode. · CNET

The Beam Ultra is available for preorder starting today for $699 with general availability scheduled for September 29, 2026. · CNET

The Beam Ultra upgrades the Beam Gen 2 by adding physical upfiring drivers and warmer bass to become a 7.1.2-channel soundbar with Dolby Atmos capability. · CNET

The Beam Ultra contains nine digital class D amplifiers, including five tweeters for high frequencies and four low-profile woofers for bass. · Xataka México

The official price for the Sonos Beam Ultra in Mexico is 14,199 pesos. · Xataka México

The device features an AI-powered voice improvement function and a Night Sound mode to reduce loud noises and enhance soft sounds. · Xataka México

Mashable's Timothy Werth reviewed the Sonos Arc Ultra and praised it for providing 'room-filling sound that makes you feel like you're in a movie theater.' · Mashable

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